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Website Audit & Development
He built a website with many of the elements he hoped to see, but the site needed a facelift. He also wanted to create a private members area with paid memberships, enhance the branding and aesthetic of the site and track site metrics.
Ashley had a set budget, so I worked with Ashley to understand which enhancements were most important to him and discuss affordable options to achieve his goals. I then set out to redesign the website with consistent branding throughout the site, clearer segments and an entirely new gated site area to encourage sign-up.
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